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Papers On Business - Management
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Case Study: Proposal on Software Development
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15 pages in length. This is a proposal for a travel agency to develop software for the company. Includes Data flow, Gantt Chart, Pert/CPM Chart information, as well as input and output specification. Gives estimated time and cost factor and concludes with options and recommendations. This is an excellent paper with research information that can be applied to any company.
Filename: JGAplane.rtf

Enterprise Resource Planning Software
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This 12 page paper puts us in the position of marketing a new business to business web-based enterprise resource planning software package. The characteristics of such a package are discussed as well as who needs it, how to market to the target audience and what exactly ERP is. Bibliography lists 13 sources.
Filename: JGAcmsft.wps

GAAP Standardizes Software Expenses
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A 6 page paper that discusses the American Institute Certified Public Accountants' SOP 98-1. Two issues are discussed: standardizing recording of software expenses and standardizing accounting for insurance-related assessments. Bibliography lists 6 sources.
Filename: PGsop98.wps

Managing Software Development Teams
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A 14 page paper discussing a specific company's (MSD, Ltd.) approach to software development in a global setting, followed by detailed discussions of questions such as how organizations can avoid the security risks inherent in centralizing its electronically-stored data; whether effective business strategy is dependent on effective information management strategy; and why any organization would choose to outsource its IT function. Bibliography lists 12 sources.
Filename: KSsoftware.wps

Marketing A New Software Product In Great Britain
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A 5 page marketing plan for the development and marketing of software by a British company. While competition is increasing in all world markets, that in Great Britain is higher than most—many would-be global businesses use Britain as a 'launching pad' for globalization, crowding the local economy with available choices in all market segments. Software companies of non-American origin have had difficulty in gaining market share, but British business is more adept at relationship marketing with British citizens. Use of the Internet is encouraged, as is narrowly targeted print advertising. Bibliography lists 6 sources.
Filename: Britmark.wps

Money Management Software Advertising Project
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A 5 page paper developing an advertising program for a mid-range financial software package geared to online banking and the needs of the home-based business. Most packages furnished by banks and available for sale are completely adequate for the casual user, but beyond those, there is no mid-rang product available, either in capability or in price. The paper discusses the category, user profile, environmental analysis including the market share of existing products, demographics of the intended market and a short marketing strategy. Bibliography lists 2 sources. Mkt-soft.doc
Filename: Mkt-soft.doc


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